Digital Fundraising Executive

Job Description

Salary: £30,000 - £35,000 per annum

Location: UK remote - with monthly travel to Haywards Heath, West Sussex

Contract: 6-months Fixed Term Contract

Hours: This is a full-time or part-time role with some flexibility around hours worked.

Responsibilities

• Managing digital fundraising projects, working closely with internal stakeholders and suppliers to ensure smooth execution, timely delivery, and alignment with objectives and budget.
• Oversee digital fundraising projects, to ensure they meet objectives, remain within budget, and achieve set targets
• Collaborate with fundraising teams to integrate digital content and messaging into offline campaigns
• Oversee the full lifecycle of email campaigns, including planning, execution, analysis, and reporting
• Develop engaging onboarding experiences for new supporters to encourage long-term engagement
• Support the Digital Manager in expanding international fundraising through a range of digital channels
• Monitor the performance of digital fundraising activities, updating plans and implementing improvements where necessary
• Contribute to A/B and multivariate testing to enhance the effectiveness of digital campaigns
• Ensure campaign activities are streamlined and optimised for international audiences
• Assist the Digital Managers and Head of Digital Fundraising with additional projects as required

The principal responsibilities are not meant to be an exhaustive list of tasks. The need for flexibility is required and the job holder is expected to carry out any other related duties that are within the employee's skills and abilities whenever reasonably instructed. Please see the Job Description for full details.

Skills and Experience
Essential:

• Proven experience in managing digital fundraising projects with timely delivery, adherence to briefs and budgets, and effective results reporting.
• Experience and understanding of key digital marketing or fundraising platforms and disciplines - such as content management systems, email marketing, social media platforms, search and display advertising and ideally experience with GA4.
• Excellent writing skills, with experience in writing strong fundraising copywriting.
• Competence in data analysis, reporting, and tracking progress against KPIs.
• Strong communication and interpersonal skills, capable of engaging both technical and non-technical audiences.
• Project management skills involving coordination with multiple teams and external agencies to achieve organisational goals.

Desirable:

• Experience in international fundraising.
• Understanding of various individual-giving fundraising disciplines, such as mailings, inserts, and TV advertising.
• Experience in orchestrating virtual mass participation events.
• Strong editing and proofreading abilities.
• Research skills to identify new digital and fundraising opportunities.

Note: While a degree is not mandatory for this role, relevant experience is essential.